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      <image:title>Blog - Back to Basics: The Essential Steps for a Strong Internal Communication Plan - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Back to Basics: The Essential Steps for a Strong Internal Communication Plan - Make it stand out</image:title>
      <image:caption>Identify and engage your ambassadors and leaders</image:caption>
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    <loc>https://www.iabc-uki.com/blog/iabc24</loc>
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    <lastmod>2024-07-29</lastmod>
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      <image:title>Blog - Storytelling, AI and connecting in person - Make it stand out</image:title>
      <image:caption>It was fabulous to get together with new board members Kathryn Kneller and Shane Hatton in Chicago too!</image:caption>
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      <image:title>Blog - Storytelling, AI and connecting in person - Make it stand out</image:title>
      <image:caption>A sample sketchnote which shows how I listen. This is the suggested alternative text that MS Copilot gave me for the 10 suggestions in this list. It’s started riffing on the points and thinking it’s being clever. It’s not an accurate transcription, but it looks good from a distance. No idea about the hot chocolate theory though: Change Your Behavior: Get enough sleep, exercise, and eat well. Find Some Faith: Consider joining a group or community. Spend Time in Nature: Bask in the sun, hug a tree, or just enjoy the great outdoors. Express Gratitude: Make it a habit to jot down three new things you’re grateful for. Make a Gratitude Visit: Handwrite a note of appreciation and read it aloud to someone. Smile Even When Not Happy: Because sometimes a smile can work wonders. Give: Spend money on others rather than just yourself. It’s like happiness currency! Self-Care: Treat yourself to a relaxing bath, a manicure, a good night’s sleep, or some yoga. Build and Maintain Relationships: Connect with friends, family, and loved ones. Hot Chocolate Theory: Okay, this one’s intriguing—I wish I had more details, but it sounds cozy and delightful!</image:caption>
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    <lastmod>2024-01-22</lastmod>
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      <image:title>Blog - Gold Quill Awards: celebrating communication excellence - Make it stand out</image:title>
      <image:caption>Board member Lucy spoke to past-President Simon Monger, and Ann-Marie Blake who chairs the judging panel</image:caption>
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    <lastmod>2023-02-06</lastmod>
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      <image:title>Blog - “Make it easy for me to improve my life” - Make it stand out</image:title>
      <image:caption>Image by Drew Beamer on Unsplash</image:caption>
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      <image:title>Blog - “Make it easy for me to improve my life” - Make it stand out</image:title>
      <image:caption>Photo by Prophsee Journals on Unsplash</image:caption>
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    <loc>https://www.iabc-uki.com/blog/turbochargeconference2022</loc>
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    <lastmod>2022-08-21</lastmod>
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      <image:title>Blog - Turbocharge Your Communications 2022 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
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    <lastmod>2022-08-13</lastmod>
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    <lastmod>2022-07-12</lastmod>
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    <lastmod>2022-06-27</lastmod>
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      <image:title>Blog - 5 ways we turbocharged IABC UK&amp;amp;I this year - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - 5 ways we turbocharged IABC UK&amp;amp;I this year - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Blog - 5 ways we turbocharged IABC UK&amp;amp;I this year - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.iabc-uki.com/blog/the-5-love-languages-amp-comms</loc>
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    <lastmod>2022-05-05</lastmod>
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      <image:title>Blog - The 5 Love Languages &amp;amp; Comms - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - The 5 Love Languages &amp;amp; Comms - Make it stand out</image:title>
      <image:caption>Take care from both Laura and Whoolio</image:caption>
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    <lastmod>2022-03-06</lastmod>
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      <image:title>Blog - Should you leave your job? - Make it stand out</image:title>
      <image:caption>Photo by Tim Mossholder on Unsplash</image:caption>
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  <url>
    <loc>https://www.iabc-uki.com/blog/2021-04-26/a-badge-of-assurance</loc>
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    <lastmod>2022-03-06</lastmod>
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  <url>
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    <lastmod>2022-03-06</lastmod>
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      <image:title>Blog - Why inclusive communication should be everyone’s business - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.iabc-uki.com/blog/h03pfasvg27zmfs33zbymrxdanmwli</loc>
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    <lastmod>2022-03-06</lastmod>
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      <image:title>Blog - Our commitment to Inclusion &amp;amp; Diversity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.iabc-uki.com/blog/lets-talk-about-communications-measurement</loc>
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    <lastmod>2022-03-06</lastmod>
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  <url>
    <loc>https://www.iabc-uki.com/blog/3xc6zviavzfijtmys4bs3w3oait7rw</loc>
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    <lastmod>2022-03-06</lastmod>
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      <image:title>Blog - Practices of Shame - Make it stand out</image:title>
      <image:caption>Photo by Caleb Woods on Unsplash</image:caption>
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  <url>
    <loc>https://www.iabc-uki.com/blog/in90q8h7iw366z5c5avohq5q8z44am</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-03-06</lastmod>
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      <image:title>Blog - It’s time to see the writing on the wall - Make it stand out</image:title>
      <image:caption>Photo by Austin Chan on Unsplash</image:caption>
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  <url>
    <loc>https://www.iabc-uki.com/blog/lfdvy5x64cb2mpiw6lggovxet38syk</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-03-06</lastmod>
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      <image:title>Blog - Developing a Resilient Organisational Culture - Make it stand out</image:title>
      <image:caption>Photo by Chris Montgomery on Unsplash</image:caption>
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  <url>
    <loc>https://www.iabc-uki.com/blog/7w8fkjqa9fcqwoh3syqignxb2hyhpa</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-03-06</lastmod>
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      <image:title>Blog - Organisations still undervalue listening as a leadership capability - Make it stand out</image:title>
      <image:caption>Download the original report, published in December 2019</image:caption>
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  <url>
    <loc>https://www.iabc-uki.com/blog/w8k80rbusf56f9efr9oy6o3o2lrfjm</loc>
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    <priority>0.5</priority>
    <lastmod>2022-03-06</lastmod>
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      <image:title>Blog - Social Justice: Resources for Communications Professionals - Make it stand out</image:title>
      <image:caption>Photo by Jon Tyson on Unsplash</image:caption>
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    <loc>https://www.iabc-uki.com/home</loc>
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    <lastmod>2025-07-31</lastmod>
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    <loc>https://www.iabc-uki.com/about-the-iacb</loc>
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    <lastmod>2022-03-25</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620fd3cb8fcd4e3614331b0c/c8564d1f-d7b1-4b80-ad6f-bfebb377871f/estudio-bloom-KvkvaFlZdSg-unsplash.jpg</image:loc>
      <image:title>What is the IABC? - Setting a standard of excellence since 1970, the International Association of Business Communicators (IABC) is a vibrant global membership association with a network of 10,000 members in more than 80 countries, representing many of the global Fortune 500 companies.</image:title>
      <image:caption>Eight worldwide regions The Europe, Middle East and North Africa (EMENA) region is one of eight regions representing IABC. And at the heart and soul of these regions are communities of members known as chapters.  Chapters give members the chance to develop a network of connections, tap into local communication experts and thought leaders, and access workshops, conferences, programs and resources to drive business results and grow their career. 100+ worldwide chapters While IABC has over 100 chapters around the world, each with local offerings, every chapter follows the same shared values that makes our association unique.</image:caption>
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  <url>
    <loc>https://www.iabc-uki.com/events</loc>
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    <lastmod>2025-11-05</lastmod>
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      <image:title>Events</image:title>
      <image:caption>IABC UK&amp;I events near you Meet other communicators at events and keep touch with those you know… Member-only and paid events Throughout the year, we host a number of thought-leadership events both virtually and in-person. These are free or at a heavily discounted cost to members, though non-members are able to join by purchasing a ticket.  This includes our flagship annual IABC UK&amp;I conference, which will take place later this year. Networking We currently hold in-person networking on the last Wednesday of each month in central London.  Open to members and non-members alike, these are friendly gatherings of like-minded communicators who want to grow their network and learn something new! Please feel free to share invitations with anyone who may find the event of interest. All are welcome.</image:caption>
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    <loc>https://www.iabc-uki.com/resources</loc>
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    <lastmod>2022-05-07</lastmod>
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  <url>
    <loc>https://www.iabc-uki.com/introducing-iabc-uk</loc>
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    <lastmod>2022-03-13</lastmod>
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      <image:title>Introducing IABC UK &amp; Ireland</image:title>
      <image:caption>We’re a network of communications, marketing and PR professionals, based in the UK &amp; Ireland, united by a passion for communications and aiming to develop ourselves as world-class business communicators. Our purpose  “Helping you fulfil your career ambitions through better connection, inspiration and development.” Founded in 1979, our UK&amp;I chapter was the only chapter outside of North America until the 1990s. Which means our members are part of a diverse community with access to decades of communications knowledge, experience, ideas and support – all of which is constantly growing.</image:caption>
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  <url>
    <loc>https://www.iabc-uki.com/diversity-inclusion</loc>
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    <lastmod>2022-03-13</lastmod>
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      <image:title>Diversity &amp; Inclusion</image:title>
      <image:caption>Diversity of panels We commit to always have someone from a minority group on our panels, where we have more than one speaker. Diversity of images We will ensure the images we use reflect our members, the communications profession and the communities we all work in. Diversity of thought We will highlight a range of voices through our UK&amp;I blog, YouTube channel, and social media. Diversity of cultures We will ensure representation of the diversity of cultures in everything we do – be that events, blogs, social media posts or our website.  We will be reminding ourselves of these commitments on a regular basis and would also ask all our members to hold us accountable.</image:caption>
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    <lastmod>2022-05-15</lastmod>
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    <lastmod>2022-03-02</lastmod>
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    <lastmod>2022-07-13</lastmod>
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      <image:title>About Us - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2025-09-09</lastmod>
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      <image:title>Meet the Board</image:title>
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      <image:title>Meet the Board</image:title>
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  </url>
  <url>
    <loc>https://www.iabc-uki.com/mentoring</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-05-15</lastmod>
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      <image:title>Mentoring - Ask for a mentor</image:title>
      <image:caption>If you’re a current member, you can get in touch to ask to be matched with a suitable mentor. Start by thinking about what you want to achieve and what is your overall objective with mentoring. Contact us at to iabcuk@gmail.com and we will share next steps before we pair you with one of our active mentors. Once you’re paired up, you and your mentor will agree what topics your initial meeting will focus on and make a plan for subsequent meetings. Being mentored can provide tangible benefits including: Feeling encouraged and empowered in your personal development Identifying and achieving your career goals Opportunities to develop your skills and knowledge Increasing your confidence Developing a broader perspective on career options and opportunities Having access to a senior role model Expanding your professional relationships and network  And don’t just take our word for it! Here’s what a former mentee on the programme had to say about it…</image:caption>
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      <image:title>Mentoring - Become a mentor</image:title>
      <image:caption>If you’re a current member, you can also sign up to our roster of active mentors. We provide a short, introductory and optional webinar to get you started with the basics of mentoring if you haven’t done it before or need a refresher. If you’re interested in putting yourself forward as a mentor, please contact us at iabcuk@gmail.com to let us know. As well as the personal satisfaction of sharing your skills and experience, being a mentor can provide tangible benefits that include: Expanding your professional relationships and network Exposure to fresh perspectives, ideas and approaches Development of listening skills Development of your personal leadership and coaching styles</image:caption>
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  </url>
</urlset>

